About

Hi, I run Haiwaibiji (literally "overseas notes"). I currently lead paid acquisition at a mid-size company, specializing in Facebook and Google advertising for independent e-commerce stores. I'm also building my own store, which already generates $5,000–$10,000 in revenue.

I started this site to help myself — and you — find a new growth curve in today's cross-border e-commerce wave.

I hope the content here helps. If you have any questions, feel free to contact me.