Domain name registration - 5 minutes to know how to register at home and abroad

beforeshopify website builderInside the article, it is mentioned that to build a branded standalone website, you have to think about what products you are selling. The domain name is also a consideration.

This post explains four main aspects of domain name registration:

1, What is a good domain name.

2, how to check the domain name.

3, how to buy a domain name.

4, how to resolve domain names.

What is a good domain name?

There are three angles to think about with domain names:

1, there is a story

You read about prosperity, or your wife or husband's name is ANNY, so you registered ANNY.com. it makes sense.

Being a storyteller, romantic, and interesting, that's kind of the brand.

Of course this is no different than random naming, except that this naming is more of a story.It's important to have a story.. Take it and figure out how to round it out later. Like shein.com, anker.com these names don't make much sense when taken apart, but it's a brand, and the success of it gives them brand value.

2, business related.

Or anny.com as an example, the name is romantic and storytelling though.

But it's still a bit difficult to literally understand what anny.com is for. Also, in terms of SEO, it's not easy to get the search engines to pay attention to you in the first place and realize what kind of website you are.

If you want to do jewelry business, the word for jewelry is jewelry, and the keyword jewelry is added to the back of any, then anyjewelry.com, is a domain name that fits the first impression very well.

It's a great way to let both your customers know firsthand that you make jewelry and the search engines know that you make jewelry.

3, purely SEO related.

There are many people will find that their domain name registration, eh, actually somehow the page has not built up, there has been a lot of traffic in.

There are two things that cause this:

One, is that this domain name in the long history, by someone else hanging down their own site (external links)These traffic will come to your site from new sources after your domain name is established, as the saying goes, "Those who planted the trees before us, will enjoy the coolness of those who come after us". How can I check the history of my domain name? You can visitDomain Time Mechine

Two, your domain name is searched by many people.Take for example the famous p-site. Porn word related domains are always on everyone's mind. There are also a lot of Amazon brands where customers retrieve the brand on search engines after getting a taste of it, so it's SEO advantageous for Amazon brands to make their own standalone sites because you have people's attention yourselves.

If a domain name that is both SEO compliant and has a branding story, it's all good, and to meet those criteria, you have to figure out how to look up the domain name.

How do I do a domain search?

1, SEO essential tools:SEMRUSH

This is an old SEO tool, but it is relatively expensive, and there are shared accounts available for purchase on Somewhere.

You can go for a search for details. However, in order to avoid privacy leakage, when the business is well established, it is still recommended to go for the original version in favor of better service.

What can this tool do? Just search on the keyword profile, you can know how the search volume of your keywords at the moment, how the search results, which are very beneficial to you to determine whether the word is good or bad, whether it is conducive to your choice of domain name.

2, free artifacts-Google Trend

This is a great tool for Google search trends, free of charge. The advantage is that you can know the specific trend of a keyword, but the disadvantage is also obvious, you are not able to know the keyword, retrieve the amount of data, and also related keywords are only provided 20.

3, Google Adwords Keyword Planner.

You just need to sign up for a Google Ads Manager account, you can go up to the Keyword Planner in there to find this feature, and it's pretty much real placement data, so if your keywords are valuable, it's definitely better data in terms of searches, and placements.

Generally I have an idea, first go to google trend to verify, to see the trend change, there are good trends, I then go to Semrush, to see how many keywords are widely matched, how many people are competing, OK, and then look at the situation to go to the keyword planner to review once again.

Having solved the problem of how to look up a domain name, then the next step is to solve the problem of how to choose a domain name.

Other matters of domain name registration.

This varies from person to person, but from an SEO technical standpoint, and also the degree of audience memorization, there are generally 4 things to consider.

1, business related.

You can't be a jewelry maker and apply for a recipe (recipe) domain.

2, preferably within 7 characters.

shein.com,temu.com,amazon.com,wish.com, notice? The famous ones, the characters are no more than 7 characters, what needs to be spread, always the simpler the better, this is also a theory of communication. Even if your stuff is good, it's hard for me to remember when you tell people my brand name is youhinelonger (you shine more). You say your name is YSL (youhinelongger) and I remember it immediately. Good name, simple, good to remember.

3, SEO related.

After all, the Internet industry has been developed for decades, want to find such a breakdown of good memory, SEO traffic is also a good thief, and can be registered domain name is not rare, there is a certain probability to find, but to be lucky enough. So if you find such a domain name in line with your brand and a lot of traffic, remember to buy a lottery ticket. But the basic seo can be in line with the best, for example, annyjewelry.com than anny.com to be conducive to others to remember you.

4, whether a top-level domain name is required.

There are a lot of people ask, .com, .cn, .org, net, a lot of domain name suffix ah, how to do ah this?

For general business..com is sufficientThe country abbreviation for the suffix are ccTLDs, different countries have different policies, some of which need to be reported or applied for in order to get, for example, China's .cn, you have to register for the record in order to register.

There's no need for a ccTLD if you're not doing only domestic business, or if you're only doing business in a single country.

What about .com is registered? You can use .net, .co, there are no restrictions on these domains at the moment. For the mainstream, it's all about considering .com. But if you're an AI business, then I'd recommend registering an .AI site, which might be a bit more appropriate, which goes back to what I mentioned at the beginning, which is business oriented.

How to buy a domain name.

Domestic domain name registrar, Aliyun domain name registration

Aliyun domain name registration is quite convenient, because the predecessor is the earliest domain name registrar in China "WANN".

In addition, the Tencent cloud registration of domain names can also be, depending on how convenient for you.

Overseas domain name registrar, Godaddy domain name registration

can be consideredGodaddy(math.) genusNamechiip(math.) genusNamesiloThese common domain name purchase site, some sites even support Alipay, WeChat payment, such as namesilo. godaddy is a Singaporean company, advertising in the country is more famous, the core of the words is to do domain name privacy, this is still quite important, I personally recommend godaddy register domain names.

Services between different registrars, the product form is still a gap, for example, Godaddy's domain name is richer, and the configuration is more modern, the default will provide privacy services, at the same time it is also configured with domain name listing services, if you have unwanted domain names can also be hung on it to earn traffic fees, or sold directly.

namesilo will provide a series of website building services, such as hosting, mailbox and so on. But these are not the key to shopify, the most important thing is that you can get a safe, stable and convenient place to store your domain name in a cheap way.

Some people will receive political considerations, or server location considerations, and prioritize overseas domain name registrars, which is understandable, as it is indeed a form of wind control.

If you are specializing in Europe and the United States business, it is still recommended in overseas channels, godaddy registration of domain names is considered the optimal solution. But be careful, the cost of the next year is slightly expensive, pay attention to look at the time of purchase.

How do I resolve a domain name?

The process of connecting a domain to Shopify depends on which registrar purchased the domain.

If the domain name was purchased from Google Domains, GoDaddy or 1&1 IONOSThe

Then you can automatically connect the domain name. Details can be mentioned in the operation, just follow the prompts.

If you have purchased a domain name from another domain name provider, you will need to connect the domain name manually.

Step 1: Change DNS Records in Third-Party Domain Name Registrar Accounts

1. Log in to your account at the domain name registrar's website.
2. Locate the DNS settings or domain management zone.
3. Change the following records:
   1. commander-in-chief (military) A Records point to Shopify IPv4 addresses 23.227.38.65The
   2. If necessary, it willhostsThe name was changed to @ Symbol.
   3. Delete any other A records on the domain (if any such records already exist).
   4. commander-in-chief (military) AAAA Records point to the Shopify IPv6 address 2620:0127:f00f:5::.The
   5. If necessary, it willhostsThe name was changed to @ Symbol.
   6. Delete any other AAAA records on the domain (if any such records exist).
   7. Set the name of the www (used form a nominal expression) CNAME The record points to shops.myshopify.com.. Be sure to include a period at the end of the domain name.
4. Save changes.

Step 2: Connect Your Domain to Shopify

1. In the Shopify backend, go toset up > domain nameThe
2. strike (on the keyboard)Linking existing domain namesThe
3. existdomain nameIn the field, enter your domain name, for example johns-apparel.infoand then clickthe next stepThe
4. strike (on the keyboard)Connection DomainThe

Domain validation may take up to 48 hours to complete. After verification, your domain name will bedomain namelocation of a web pagedomain namePartially listed and with a status ofconnectedThe

If you're still not sure, you can refer toShopify's Domain Links ArticleThe

It may take some time (up to 48 hours) for the domain name to take effect globally after the binding is complete. During this time, you may see some temporary instability.

FQA.

Q: What kind of DNS records are usually available?

A: Common DNS records include:

A Record (Address Record): resolves the domain name to an IPv4 address.
AAAA Record (IPv6 Address Record): resolves the domain name to an IPv6 address.
CNAME Record (Canonical Name Record): point the domain name to another domain name, usually used to realize the domain name redirection.
MX Record (Mail Exchange Record): Specifies the priority and domain name of the mail server.
TXT Record (Text Record): Stores text information associated with the domain name, such as SPF records, DKIM records, etc.
NS Record (Name Server Record): Specifies the name of the domain name server.
SRV Record (Service Record): Used to specify the location and priority of the server that provides a particular service.